Sunseeker dominates at Cannes Yachting Festival 2014

The 2014 Cannes Yachting Festival proved a hugely successful boat show for the Sunseeker brand, with a record number of deals agreed by the Sunseeker London Group of companies over the course of 5 days.

The Sunseeker display at the 2014 Cannes Yachting Festival was the biggest and best it has been

The Sunseeker display at the 2014 Cannes Yachting Festival was the biggest and best it has been

Welcoming new and existing clients from across the globe, the vast Sunseeker collection attracted worldwide interest across the whole display, from the striking red wrapped Portofino 40 through to the iconic 115 Sport Yacht “ZOZO”.

This Sunseeker Portofino 40 was wrapped in metallic red by Wild Group International

This Sunseeker Portofino 40 was wrapped in metallic red by Wild Group International

Particular attention was also paid to the brand new 86 Yacht which made its very successful debut at the show in Vieux Port, Cannes. The model generated serious interest at the show and is set to be in high demand for the coming seasons.

The Saloon of the 86 Yacht, which made its debut at the Cannes Yachting Festival

The Saloon of the 86 Yacht, which made its debut at the Cannes Yachting Festival

Representing each of the key models from the British shipyard – Performance Cruiser, Manhattan, Predator, Sport Yacht and Yacht – Sunseeker powerfully demonstrated their commitment to producing the most extensive yacht range from a single brand, and reasserted the importance of meeting client’s specific boating requirements.

 

The Sunseeker 101 Sport Yacht was awarded the "Best Exterior Design 80-120ft" at the LuxMedia World Yachts Trophies on September 13th

The Sunseeker 101 Sport Yacht was awarded the “Best Exterior Design” at the LuxMedia World Yachts Trophies on September 13th

Having made her World Debut at the start of the show, the Sunseeker 101 Sport Yacht gained a further accolade after winning the World Yachts Trophies award for “Best Exterior Design”.
Intelligent design features onboard the 101 Sport Yacht set her aside from competing brands

Intelligent design features onboard the 101 Sport Yacht set her aside from competing brands

Based on the exceptional and well-recognised “BLACK LEGEND”, delivered in May by Sunseeker London and the sumptuous 3-cabin customised version “SANDY” sold by Sunseeker France and on display at the show, the award affirmed Sunseeker’s unrivalled and forward-thinking design capabilities.

The Sunseeker 101 Sport Yacht "BLACK LEGEND", winner at the World Yachts Trophies

The Sunseeker 101 Sport Yacht “BLACK LEGEND”, winner at the World Yachts Trophies

In total, 10 new Sunseeker yachts were at Cannes, representing the strongest display the brand has exhibited there in recent years. Having dominated the production motor yacht sector at the show, Sunseeker is now looking forward to capitalising on the strengthening of the 2014/15 market.

A number of sea trials took place at the Cannes Yachting Festival, with the 80 Sport Yacht being pictured here

A number of sea trials took place at the Cannes Yachting Festival, with the 80 Sport Yacht being pictured here

The Sunseeker London Group is set for further success at the UK based Southampton Boat Show, taking place from the 12th – 21st September, where the new Manhattan 65 is making her debut alongside the 86 Yacht on the impressive and instantly recognisable stand.

For more information, or to attend the Southampton Boat Show, please contact the Sunseeker boat show office on +44 (0) 238 033 4273 or email events@sunseekerlondon.com.

 

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